Simon is a marketing communications professional with more than 25 years’ experience helping organisations communicate with clarity, build strong brands and engage their audiences.
His career spans brand development, marketing communications, content and audience engagement, with a focus on helping organisations connect meaningfully with the people and places they serve.
Simon was co-owner and Project Director of Scribble & Think Communications for two decades, leading the development and delivery of brand and marketing communications programmes for organisations across Australia and internationally. During this time, he worked with clients across corporate, government, education and community sectors, delivering integrated communications, brand development and engagement initiatives.
Throughout his career, Simon has helped organisations better understand who they are and articulate their story with clarity and purpose. He brings extensive experience translating ideas into clear messaging and meaningful brand experiences that strengthen relationships with audiences and communities.
Simon’s focus is on strengthening how we communicate, connect and lead across the region. His work includes building a more integrated communications environment, elevating the RDA voice and brand, and fostering stronger relationships with business, industry and community partners to support a vibrant and forward-looking regional economy.
Simon is particularly interested in the role that strong, engaging narratives play in connecting organisations and communities and strengthening a shared sense of place across the region.
Simon holds tertiary qualifications in international Marketing and Management, including a Post Graduate Diploma in Marketing, a Bachelor of Arts (Hons) in International Marketing Management and a Graduate Diploma in Management.