China Ready to Export Program

The CHINA READY to EXPORT Program is designed to help local businesses - large and SMEs, to establish collaboration and export relationships with Chinese Businesses.

This Program for you if you are:

  • thinking about exporting to China
  • interested in Chinese partners or investors
  • considering Chinese tourism opportunities
  • willing to learn more about China

You will get an expert assessment of your product/service offer and a current marketing strategy; initial assessment for eligibility to export under the existing Free Trade Agreement. Participants will go through a number of sessions and workshops dedicated Chinese culture, language, market requirements and the Chinese digital environment. You will get information about China-Australian government initiatives and programmes with the opportunity to participate. All participants of the Program will have an opportunity to build a "BUSINESS PROFILE" in Chinese with the help of Chinese translators and designers provided by RDA Barossa (translation and design costs may occur).

The CHINA READY TO EXPORT Program is a great opportunity to prepare a personal business plan of your Chinese expansion and get the model on how to prepare your company for a presence in other countries.

China Ready To Export Program for Eventarch 1 slide

Schedule of the group sessions and events:

Session 1: 26 February 9am-12am , The Vine Inn, Nuriootpa -Introduction to China Ready to Export Program -Reasons for Doing Business with Asia (China in particular) -Free Trade Agreements -Tradestart Programs for Exporters

REGISTER

FLYER

Session 2: 4 March 10 am – 12.30pm, Jacob`s Creek Visitor Centre -Going Global: China Business Opportunities – Presentation and Panel discussion

REGISTER

FLYER 

Session 3: 15 March 10 am-1 pm, Lyndoch, 1849 Chateau Yaldara -Marketing strategy and brand building -Intellectual property(brand) protection 

REGISTER

Session 4: 18 March, 10am - 12.30pm, Lyndoch, 1849 Chateau Yaldara -Build your digital and social presence in China

REGISTER

Session 5: 8 April, 10 am – 2 pm, Tanunda, CWA Hall -Understanding China (Culture of doing business in China. Etiquette. What should you know ABOUT Chinese language )

REGISTER

Flyer

China Awards Night - is a summary of China-related activities organised or supported by RDA Barossa during the last six months.

REGISTER

 

CHINA READY TO EXPORT

ACTIVITY

 

FORMAT

DATE & Venue

GROUP SESSIONS

 

 

 

Session 1

-Introduction to China Ready to Export Program

-Reasons for Doing Business with Asia (China in particular)

-Free Trade Agreements

-Tradestart Programs for Exporters

Facilitator Angela Pickett (FTA consultant)

Group session

26 February

9am -12 pm

Vine Inn

Nuriootpa

 

 

 

Session 2

-Going Global: China Business Opportunities – Presentation and Panel discussion

Speaker – Sean Keenihan SA President of ACBC (Australia China Business Council)

Group session

4 March

10am – 12.30 pm

Jacob`s Creek Visitor Centre

 

 

 

Session 3

-Marketing strategy and brand building

-Intellectual property(brand) protection

Facilitators:

Trevor Taylor (Marketing) and Liz Holland-Clarke

(Registered Trade Mark Attorney)

Wayne Chao, Managing Director iAge Group

Group session

15 March

10am – 1 pm

TBC

 

 

 

Session 4

-Build your digital and social presence in China

Facilitator:

Wayne Chao, Managing Director iAge Group

Group session

18 March

10 am – 12.30 pm

TBC

 

 

 

Session 5

-Understanding China (Culture of doing business in China. Etiquette. What should you know ABOUT Chinese language )

Facilitator China consultant

Group session

8 April

10 am – 2 pm

TBC

 

 

 

China Award Night

Dinner to be purchased

31 May

 

INDIVIDUAL CONSULTATIONS

 

 

 

FTA consulting

Navigate around roadblocks catching opportunities- your FTA roadmap

1,5 or 3  hours per business

To book individually with FTA consultant

Marketing audit (do I know everything about my product and my customers?)

1,5 hours per business

To book individually with marketing consultant

Intellectual Property Protection

1,5 hours per business

To book individually with Registered Trade Mark Attorney

China strategy, cultural and language advice

5 hours per business

To book individually with China strategist

Financing your export activities through Export Partnership Program

n/a

To book individually with Tradestart Advisor

Build your own business profile for China

Design your marketing materials

3 hours per business

To book individually with the designer

Chinese network marketing consultant – customer insights, practical advice, market snapshot, networks, register WeChat profile, translate up to 240 words

3 hours per business

To book individually with Chinese advisor

Build your own business profile for China

Marketing assistance on brand building in China in a number of different areas across China

Independent paid service

Contact details provided

Build your own business profile for China

Translate your marketing materials

Independent paid service

Contact details provided

Chinese website design(6-10 webpages)

Independent paid service

Contact details provided

Chinese social media page design(WeChat)

Independent paid service

Contact details provided

 

 

 

MATERIALS PROVIDED

 

 

 

Links to the marketing studies, government resources for exporters, FTA report; Regional Investment Prospectus in Mandarin; application forms for Australia-China B2B collaboration platform; contact details of independent service providers; booking schedule for individual consultations

Provided by RDA Barossa

 

Contact

Elena

Elena Shchepina

Economic Development Executive – Investment Attraction and Industry Development
Phone:
08 8563 3603
Mobile:
0431 110 080
Email:
elena@barossa.org.au
trevor

Trevor Taylor

Business Solutions and Growth Strategy
Phone:
08 8563 3603
Email:
trevor@barossa.org.au

China Awards Night is a summary of China – related activities organised or supported by RDA Barossa during the last six months.

 

1.       China Ready To Export Program commenced in February 2016 and lasted for 3 months – 5 workshops, personal consultations on China strategy, marketing and branding, export matters.

 

2.       2016South Australia – Shandong Mission – delegates from our Local government, business and RDA Barossa visited China in April 2016.

What are the real opportunities for local business?

Understanding China market: view before and after the mission..

What are the lessons which can help to avoid mistakes and establish effective and profitable Barossa-China collaboration?

 

1.       Australia – China B2B online Platform

What is the benefit for small and medium business?  11 Barossa and Gawler businesses on the Platform – is it enough?

Are there already outcomes for the participating businesses?

 

This is what our Event is about:

·         Stories about China trip(2016 Shandong Mission)

·         Findings and business opportunities

·         What local business do to get there and how RDA Barossa can support

·         How to make the Barossa region more attractive for Chinese tourists (research outcomes)

·         What is  our ‘export leadership team’

 

Among the speakers: Sean Keenihan, SA President of Australia-China Business Council, mission participants -  Local Government (The Mayors and CEO of the Barossa, Gawler, Light),

RDA Barossa, local wine business and many others..

Guests of the event: participants and consultants of China ready To Export Program, local business interested in export and foreign investment, Chinese investors and businesses, etc.

 

For a PDF of the China Ready to Export Program Overview CLICK HERE

To View "Insights into Business in China" a video about the program participants CLICK HERE

For a PDF of Stephen White's (Georama) presentation "Digital Barossa" CLICK HERE

Video demo version of Digital Barossa platform coming soon

"Tourism Preferences of Chinese Visitor's" to view report CLICK HERE